International Business Assessment
Your Company
- knowledge of specific service sector and applicable manufacturing and industry groups
- types of services available and offered
- sectors of international development where the expertise could be applied
- types and size of projects that can be undertaken
- experience in foreign business development of your services / products
- technical capabilities and basic understanding of the various technologies to be marketed
Do You Have?
- special niches or process that may increase marketability
- process license, patented equipment, software, ISO, QA, QM, etc.
- markets of interest [regions, countries]
- a developed marketing plan
- 1, 3 and 5 year projections and goals
- methods and processes of reaching these goals
- continuously update to match conditions and events
- an international marketing budget
- salaries, travel expenses, trade shows, consultants, government grants/assistance programs
- alliances with other domestic firms
- engineering, consulting, construction firms, contractors, suppliers etc.
- alliances or agreements with foreign firms
- engineering, consulting, construction firms, contractors, suppliers etc.
- international support services
- translators, consultants, agents, foreign representatives
Are You
- actively engaged internationally on its own
- partnerships, piggyback on other company projects
- registered with necessary Canadian Government export agencies
- necessary data bases
- registered with funding banks, investment groups etc.
- World Bank, CIDA, EBRD, ADB, UN, WHO,
- developed international contact database
- potential clients, government, private, industry, [both foreign & domestic]
- developed foreign intelligence sources
data banks, direct contacts, journals, trade publications, industry groups, trading groups, etc.
- developed international advertising and promotions
- brochures or marketing literature, international publications, foreign press releases
Have You
- actively pursued foreign projects in the past
- participated with foreign cultures directly, piggyback on projects
- obtained international exposure
- any international development process, developed contacts, promoted internationally
- obtained foreign project experience
- different regulatory requirements, languages, protocols, cultures, etc.
- participated in international trade shows [foreign]
Do You
- presently belong to any international associations, organizations etc.
- world trade centre, chamber of commerce, export clubs or associations, business councils
- have an established data source on specific countries and future projects
- present information on project developments etc.
- set procedure on following/tracking international developments
- locations of development information, international and domestic contacts, data sources
- subscribe to foreign trade and development publications
- foreign publications, commerce daily, foreign project data bases, development business
- maintain information to a current level
- continually update all stored information
AltMar can provide a yes answer to questions you can't.
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